We have found the very first iPod commercial, of course for the 1st generation iPod. A must see!
Related news: P4MR, iPod, Apple
Source: YouTube
Showing posts with label Apple. Show all posts
Showing posts with label Apple. Show all posts
Found: The very first iPod commercial!
Labels: Apple, iPodApple's form factor evolution
Labels: AppleApple: 10 Years of 'Think Different'
Labels: Apple
Our second most favorite company is celebrating a big anniversary this year: 10 years of 'Think Different', the ad which changed the computing world.
In the months following Steve Jobs' dramatic return to Apple on December 20, 1996, the press lost interest in the end of Apple's eleven year interregnum. Instead, they were interested in Apple's brand new build to order online store, a first for a major computer industry, and (to Apple's embarrassment) Umax's updated S900 Mac clone that was cheaper than a Power Mac and much faster, since it was designed to accept a 250 MHz NewerTech G3 processor upgrade.
The Apple brand was tarnished, no longer attracting the glowing press attention that once required a TV studio (named Apple TV) on Apple's Cupertino campus so John Sculley, Steve Jobs, and Jean-Louis Gassée could pontificate on the tech issues on the day.
As Steve Jobs slowly consolidated control of the company, one of his top priorities was a rejuvenation of Apple's image. This ultimately took the form of the immensely successful (and long lived) Think Different campaign.
And here's the making of the commercial.
Related news: P4MR, Apple
Source: Low End Mac


